Aeolus Tyre's Advertising and Packaging

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Aeolus Tyre's Advertising and Packaging

The goal of these projects for Aeolus Tyres was to elevate the brand’s perception from "value for money" to "premium" by creating sophisticated, visually appealing materials that highlight the product’s quality, innovation, and technology.

The goal of these projects for Aeolus Tyres was to elevate the brand’s perception from "value for money" to "premium" by creating sophisticated, visually appealing materials that highlight the product’s quality, innovation, and technology.

The goal of these projects for Aeolus Tyres was to elevate the brand’s perception from "value for money" to "premium" by creating sophisticated, visually appealing materials that highlight the product’s quality, innovation, and technology.

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About Aeolus Tyre

Aeolus Tyre is a chinese multinational with presence in more than 160 countries and specializing in the production of truck, agricultural and earthmoving equipment tires. In all these sectors, great emphasis is placed on reliability and durability, as well as passenger vehicle tyres and agricultural tyres, are manufactured using the highest possible quality standards.

Aeolus Tyre's bold Advertising & Packaging

Some of our posts

Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
No items found.
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
No items found.
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
No items found.
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
No items found.
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
No items found.
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
No items found.
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
Billboards of the brand and tires - Aeolus Tyre
No items found.

// ADVERTISING

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Project briefing

  • Reposition the brand to elevate perception from "value for money" to "premium."
  • Reinforce this idea with a new image and clear, engaging content.
  • Engage the end user by highlighting premium qualities and distinct value.
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    Our bold advertising

  • Launched a comprehensive advertising campaign using both classic (billboards) and digital (banners, pop-ups) media.
  • Aligned the campaign with Aeolus Tyres' renewed brand image and positioning.
  • Created evocative images and compelling copy to highlight the brand's premium qualities, innovation, and high technology.
  • No items found.

    // PACKAGING & LABEL

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    Project briefing

  • Produce a range of tire labels to aid in product identification during sales and handling.
  • Communicate premium brand excellence through differentiated labels for various product lines.
  • Design labels to evoke distinct performance qualities of each tire.
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    the perfect packaging

  • Designed three distinct labels in line with Aeolus Tyres' brand identity.
  • Labels clearly display all essential and required data for tire sales.
  • Use a color code to quickly indicate the product’s quality range.
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